Well written website page descriptions are a necessary part of achieving higher rankings and, more importantly, they’re one of the key factors that entice searchers to click through to your website. Hello Online Beauty Bosses! Lack of time - salon owners face countless daily interruptions whilst often having their own salon clients So where should you start? Log into Facebook to start sharing and connecting with your friends, family, and people you know. Why Hair & Beauty Salons often struggle with Facebook. AmEx uses its Facebook Page to share information with its customers about some of the perks they’re entitled to – e.g. By staying true to both its customer-centricity and its distinctive branding, the Mailchimp Facebook page is an excellent example of consistency. . Accédez aux publications, aux photos et plus encore sur Facebook. Page Transparency See More. Below is a list of Facebook welcome pages that are great for reasons such as engaging content, call-to-actions, incentives, design, interactivity and so on. … By involving residents and visitors to Ireland, the organisation has created a page that makes people want to discover more about the country – and perhaps make it their next holiday destination. Hew Bruce-Gardyne is Head of Business Intelligence at TVSquared. Here we get a chance to check out the interior of the brand new Toyota Rav 4. 5 Facebook Marketing Basics I Learned From Beauty Salons 1. . So how do you write a Facebook Page description? Although the purpose of a Facebook page may have shifted from the early days of the platform, there are various ways brands are using their pages to service, speak to, sell too and entertain their loyal followers without having to pay to play. Great video content? Despite the mass adoption of paid social ads by some of the world biggest brands to communicate with specific demographics and sell to them, there are many brands that still use Facebook pages organically to good effect. Chanel relies on its arresting images and videos on its Facebook page. You don’t have much time to make an impression. If you continue browsing, we assume that you consent to our use of, this UPS worker showing his basketball skills, A day in the life of… Hew Bruce-Gardyne, Head of Business Intelligence at TVSquared, Three steps to effective cross-team collaboration in ecommerce, Death of the PDF? Sign Up. BP has made its Facebook page a PR channel and place to showcase its sustainability efforts with its shareable promotions, illustrations and short videos. Facebook. More information can be found in our Cookies Policy and Privacy Policy. Afficher les profils des personnes qui s’appellent Beauty Comment. So, this is the most important decision you make on Facebook because there is no going back. Music and social media tend to go together and streaming platform Spotify fosters discussion on its Facebook page. Nail Salon . 2 mentions J’aime. If you haven’t already, set up a Facebook business page… Facebook has created a super handy step-by-step guide for when it comes to setting up your salon Facebook page. The page admins offer near instantaneous responses to customer queries. They let you change your page if you make a mistake or change your mind. (Spotify also offers its followers a quick link to its official @SpotifyCares support channel on Twitter). If you continue browsing, we assume that you consent to our use of cookies. Danny Bluestone, CEO of UX-driven digital transformation agency Cyber-Duck, highlights some key considerations for web designers and content producers after the UK government updated its content design guidance for open formats. Hair Salon. Explore our subscription options and get instant access for you, your team and your organisation to a wealth of resources designed to help you achieve excellence in marketing. The American supermarket chain showcases its videos – ranging from high quality ads through to gameshows like the ‘Grocery Pickup trivia’ video below. Barber Shop. 3. Découvrez les actions des personnes qui gèrent et publient du contenu. Except for one thing: the title of your fan page. 24 mentions J’aime. Facebook is generally forgiving. Outside of the interactive images, you can expect to find news articles and videos showcasing their latest innovations. While there are many sections within your business plan, the company description is one of the most critical parts of the business document. We asked him about his day-to-day role, and how it has been affected by Covid-19. Samsung’s Facebook Page strategy is clear: post up to three times a week (and it has to be video). If Samsung isn’t showing you its latest Galaxy S10 phone, it’s sharing content from influencer campaigns. Not quite, but it’s great news for accessibility, A day in the life of… Rachel Lyall, Marketing Manager, EMEA and APAC at Mediaocean. To access all of our premium content, including invaluable research, insights, elearning, data and tools, you need to be a subscriber. Instead of focusing on recommending products for its followers to bid on or shop for it focuses on promotions and explaining the benefits of using eBay – like Nectar reward points – to its two million fans on Facebook. Les questions sont consultables selon plusieurs catégories (livraison, sav, promo etc …). We hear how Covid-19 has impacted her day-to-day working life and what trends she is seeing in the market. They stay with you forever. Makeup Artist. View the profiles of people named Beauty Page. You’ll also notice the use of the ‘popular hours’ feature to tell its followers when’s best to pop in for a peak at it infamous Thursday clothes drop. to improve your user experience. NOTE: the headlines will not come across as being bigger (or underlined or bolded) in your Facebook description but it will create some much-needed space that makes your description easier to read. Part of the reason the brand maintains such high levels of engagement, likes and shares is its consistent aesthetic and clear creative direction. Genius has gone from destination for your favourite lyrics to cultural conversation starter and that’s, in part, due to its presence on Facebook. Afficher les profils des personnes qui s’appellent Beauty Profile. Shoppable posts are taking off on Instagram but Polaroid ensures it utilises the feature on Facebook to capitalise on the swing toward social commerce. Discover and explore millions of beauty, cosmetic & personal care pages. Beauty Supplier. This is an effective way to keep its followers invested in its range of existing and new products in a way that’s true to the brands community focused ethos. I’d use examples like: “Imagine the feeling of serenity washing over you as you experience the gentle flow of the water onto your shoulders in the cascade pool” – I totally just made that up as I’m sitting here by the way, it doesn The company uses a promotional video, instead of a classic static car shot to captivate visitors to its Facebook page. Tanning Salon. RELATED CATEGORIES. Our website uses cookies to improve your user experience. Hair Removal Service. And is there an easy blueprint to follow? That’s why, when writing your web page descriptions, you want to sell the reader the sizzle, not the steak. American fashion brand Supreme uses high quality photography to bring its products to life on its Facebook page. Related: 7 reasons why Facebook is good for your hair and beauty business. Connect with friends, family and other people you know. In short, Complex has made its Facebook page a mini-website for its near five million followers. If, like Dylan Bradshaw, your salon runs regular training days (or even promotional nights) this tab can provide you with an … On the page you’ll find loads of video tutorials, articles – ranging from how-tos to beginners guides – all focused on providing Mailchimp customers with support and information. Image Consultant. 20 mentions J’aime. Facebook fan pages are at the heart of any Facebook promotion campaign. Hopefully, this article has helped you understand the art of writing meta descriptions. As with many fashion brands on social, a lot of Chanel’s content is influencer / ambassador led for maximum impact in the news feed. Although the purpose of a Facebook page may have shifted from the early days of the platform, there are various ways brands are using their pages to service, speak to, sell too and entertain their loyal followers without having to pay to play. Aside from being very responsive on its Facebook page, Adobe gives its users the opportunity to showcase their talents by posting cover photos created by its customers. Spa. Create an account or log into Facebook. Some tried and tested promotional marketing from McDonald’s in the UK – its annual Monopoly campaign takes up the prime real-estate of the cover photo. Xeim Limited, Registered in England and Wales with number 05243851 Takeover! McDonald’s UK also shares short ‘Vine-style’ videos on its Facebook Page to entertain its followers – take this Monopoly one for instance. Registered office at Econsultancy, Floor M, 10 York Road, London, SE1 7ND. Facebook vous montre des informations pour vous aider à mieux comprendre le but de cette Page. Most Hair & Beauty Salons now have a Salon Facebook page, and the vast majority get it either wrong or very wrong.. The best Facebook marketers make cover images a top priority. Full utilisation of Facebook’s page tools? Facebook lets you add a description to your business page, which shows in the About section as your Story. Pages Businesses Beauty, Cosmetic & Personal Care Beauty Salon. 1 en parlent. Beauté, cosmétiques et soins personnels Facebook permet aux gestionnaires d'une page Facebook d'attribuer jusqu'à 5 rôles différents à des co-administrateurs, avec des droits plus ou moins élargis. Coca-Cola still uses its Facebook page and organic reach to promote competitions, upcoming events and the occasional campaign – in that respect, not much has changed since the Facebook Pages of 10 years ago. Beauty Salon. Social customer service is clearly a priority for the brand as it responds to messages on Facebook within the hour. Plus, these Facebook pages are really fun to look at. What makes a brilliant Facebook page in 2019? Visitors to your Facebook page may read this description to learn more about you. This page has over 8.8 million likes. Here is a very short overview to help you get started on creating your Avon Facebook page so you can get posting ASAP! Facebook now has over 2.23 billion monthly active users. A brand that gives you more than you expect on Facebook is Complex Magazine. Once you’ve found the message you’d like to convey, make sure every phrase and word choice conveys the message. Your salon Facebook pages come with an ever-customisable “tabs” feature and the team working on Dylan Bradshaw’s page have fully utilised their “Events” tab. Outline your audience, differentiators, services and mission. Magazine. Aside from its editorial content, it uses the spotlight for its latest video content, shop to sell its merchandise, and the sidebar feature for ticketing and links to other social channels. Supreme’s brand is synonymous with its community of loyal fans – they often camp outside its marquee stores around the world – and its Facebook page is almost like a look-book for its followers. MORE ABOUT BEAUTY SALON. Like Complex it uses the sidebar to give its followers the option to engage with on its other social channels as well – giving it a microsite feel. This is a nice and appropriate way to communicate this information to genuine followers of the brand and its customers. Today we will be showing you some examples of great Facebook fan pages. Compelling Cover Images. Consumers typically make much more personal connections with the small business they frequent than with big box stores. Hair Extensions Service. Email or Phone: Password: Forgot account? Having a great Facebook landing page can also help to engage new users from the first interaction. Burberry, much like the other fashion brands on this list, makes use of high-quality images of its latest collections to entice and inspire its loyal (17 million strong) fanbase on Facebook. Beauty Page. It is filled with useful blog posts and videos. Tough Mudder is a brand with community at its core and this is something that it exudes on its Facebook page with humourous and sharable content. ต้องการผิวหน้าขาวใสไร้ สิว ฝ้า เลือก Beauty FACE สิค่ะ More advanced features will be covered later in a future Online Beauty Bosses How To, but the goal for this “How To” and the main thing you should take away from today’s topic is . EMEA/USA: +44 (0)20 7970 4322 | email: subs.support@econsultancy.com. The first thing you need to do is grab any “about” language you already have. Let them know something interesting about you (the owner or manager), why you … It also focuses on highlighting selected products – like Lego mugs and Game of Thrones merchandise – to further encourage users to get bidding. Using conversational language, emojis and consistently styled imagery for nearly all of its posts followers know exactly what to expect from Genius and it provides music lovers with a place to discuss their favourite songs, music videos and related content from the world’s most popular artists. Although synonymous with Instagram, Glossier uses storytelling from its customers to bolster its community on Facebook and soft-sell its products. Rachel Lyall is Marketing Manager, EMEA and APAC, at Mediaocean. Join Facebook to connect with Beauty Page and others you may know. Beauty Page. Click to share on Facebook (Opens in new window), Click to share on Twitter (Opens in new window), Click to share on LinkedIn (Opens in new window), Click to share on Tumblr (Opens in new window), Click to share on Pinterest (Opens in new window), Click to share on Pocket (Opens in new window), The Basic System to Rock Any Social Media Platform Part 1: The 3 Phases of Social Media Success, UPDATED: Tutorial Infographic: How to Add An Admin to a Facebook Page, 20 Ways You Can Get More Likes On Your Facebook Page - Team 3 Media, Tutorial: Get More Facebook Likes by Adding a Facebook Like Button to Your Website - Team 3 Media. Express’ Facebook Page caught my eye not so much for its fashion sense—although I do love their clothes—but for their great use of Facebook. Swing toward social commerce its products you some examples of great Facebook landing page can also help to new. And what trends she is seeing in the market out the interior of the as... 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